Thought Leadership Session: The Pros and Cons of Social Media for Investor Relations
Tuesday, June 7, 2016 | 1:30PM
- 2:30PM | Room: Grand Hall A
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Concurrent Session
| Serena Ehrlich |
Is social media a fit for your IR program? How do you know? And if it is, how do you use it? In this session we will break down the pros and cons of social media for investor relations and discuss tactical ways to implement the program right for your company.
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Learning Objective 1: The pros and cons of social media
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Learning Objective 2: How to determine if social media is the right channel for you
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Learning Objective 3: How to implement a successful social IR program