Date: 3/2/2021 - 3/3/2021
Event start time: 12:00 PM E.T.
Event end time: 5:00 PM E.T.
Category: Seminar
Price: $795 Members; $995 Nonmembers


Fundamentals of Investor Relations

Virtual  |  March 2-3, 2021  |   Live at 12-5pm E.T. both days

About  |  Agenda  |  Speakers

*All times are shown in Eastern Time.
Agenda subject to change


Prerequisite Course: Included in your registration as an essential part of the curriculum, you'll receive access to a self-paced online course (1.5-2 hours in duration) that you'll complete prior to the seminar.

Prerequisite Course
Online, at your own pace, approx 1.5-2 hours to complete Introduction to Companies, Funding, and the Capital Markets
The basics of financial markets and instruments; how the capital markets work and the role of key participants; how companies access the capital markets and what it means to be a listed company
  • Capital markets, how companies issue shares and bonds and how they are traded
  • The role of investment banks
  • Perspectives of key participants such as sell-side analysts, ratings agencies and investors
  • Financial jargon and concepts

Tuesday, March 2  |  Fundamental IR Skills (A Year in the Life of an IR Practitioner)
12:00-12:35 pm Welcome and Orientation
Review of program agenda and tips for navigating the virtual experience

Matt Brusch, CAE, Chief Programs Officer, NIRI

The Big Picture: Investor Relations Today
An overview of the investor relations function and core competencies
  • Key knowledge areas and stakeholders –The IR Competency Framework
  • Cross-functional collaboration – IR as a “team sport”
  • Investor relations in the evolving capital markets
David Erickson, NIRI Fellow
12:45-1:45 pm The IR Calendar and Strategic IR Planning
Understand the basic components of a year in the life of an investor relations practitioner: the quarterly cycle, driven by earnings reporting, and the annual meeting.

Jenny Kobin, Partner, IR Advisory Solutions; NIRI Fellow
2:00-2:30 pm Coffee Break and Network Building
Take a short break between sessions to meet your fellow attendees and start building your new IR network in facilitated small group discussions.
2:45-3:45 pm Investor Targeting and Outreach
Understand how best to reach and work with two key constituencies: the Sell-Side and the Buy-Side
  • Targeting markets and audiences
  • Relationship building –understanding the sell-side and buy-side
  • Information and techniques that can help you to enhance the effectiveness of communications to these important audiences
  • Tools and resources
Gregg Lampf, IRC, Vice President of Investor Relations, Ciena Corporation
4:00-5:00 pm Corporate Messaging Development
Learn to create the right messages for your objectives
  • Establishing a process for and developing effective messaging
  • Creating powerful communications tools
  • Tools and resources
Rebecca Gardy, IRC, Vice President, Investor Relations, Campbell Soup Company

Wednesday, March 3  |  Taking Your IR Skills to the Next Level
12:00-1:15pm Financial Reporting, Disclosures & Regulatory Compliance
A legal expert reviews disclosure concepts, filings, regulations and enforcement
  • Disclosure concepts – required and voluntary disclosure
  • Overview of regulatory filings
  • Key rules and regulations
  • Enforcement and oversight –the SEC and Self-Regulating Organizations
Elizabeth Bieber, Counsel, Freshfields Bruckhaus Deringer
Pamela Marcogliese, Partner, Financing and Capital Markets, Freshfields Bruckhaus Deringer
1:30-2:30pm ESG and Corporate Governance
Understand the current ESG (environmental, social, governance) landscape
  • The current state of corporate ESG reporting
  • ESG community key players
  • The role of IR in the ESG ecosystem
Amy Corser, Director, Clermont Partners
2:45-3:45 pm Cross-Functional Collaboration and Becoming a Trusted Strategic Advisor
Understand how to become a trusted advisor to your company's management and the board and how to collaborate with other internal stakeholders
  • Providing strategic counsel to the board and C-suite
  • Successful collaboration with various stakeholders
Jane Okun Bomba, Board Director, Brightview Holdings, Service Source International, and Clarivate PLC; NIRI Fellow
4:00-4:45 pm Small Group Topic Roundtables
Discuss timely topics in small groups led by senior IR professionals

Option 1: Meeting ESG Requests with Limited Resources
Karla Kimrey, IRC, Managing Director, Lincoln Churchill Advisors

Option 2: You’ve Been Gamestopped! How Do You Guide Your Executives?
Tim Quast, President, ModernIR
4:50-5:00 pm Summary, Resources, and Next Steps
Review what you have learned and how you can continue your learning

Matt Brusch, CAE, Chief Programs Officer, NIRI

IRC credential holders can claim up to 8 professional development units (PDUs) for participating in this program. IRC-credentialed volunteers and speakers may also earn PDUs. More information is available at