Dichotomy of IR Across Cap Sizes: A Debate

Tuesday, June 7, 2016 | 3:00PM - 4:00PM | Room: Grand Hall A  |   Marketing Outreach & Stakeholder Communications

 |  Deborah Belevan | Michael Weitz | Cole Lannum | Warren Kneeshaw | Karla Kimrey | Neil Stewart |

When it comes to IR challenges, the answers are not always black or white. While the ultimate goals are mostly the same, how IROs execute their programs can be drastically different depending on the company’s market cap, sector and/or corporate style/philosophy. During this election year debate-style session, five IROs representing small, mid and large-cap firms will match wits as they share insight into how they approach various issues including:

- Sell-side coverage
- Non-deal roadshows/conferences
- Targeting
- Earnings process
- IR measurement
  • Learning Objective 1: Best practices around investor engagement for all size companies

  • Learning Objective 2: Measurement tools to gauge the success of your program

  • Learning Objective 3: New ways to enhance your investor relations strategies for small to large companies