Crisis Simulation: Expect the Unexpected
Tuesday, June 11, 2024 | 2:00PM
- 2:50PM | Room: Yerba Buena Ballroom - Salon 1-7
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Education Session
| Nicole Noutsios | Sarah K. Solum | Eric Savitz | Heather Livingston | T.J. O'Sullivan |
The communications landscape for public companies has never been so challenging as it is today - with more to come in 2024. Management teams and boards are facing a new wave of corporate crises daily - and reputational risk has to do as much with what you say and do, as what you DON’T say or do. Join a simulation covering the new wave of reputational risks that EVERY company should be prepared for -- from an executive misstep that goes viral, to commenting on social issues, to fending off activists, short-sellers, and cyber attackers.
Learning Objectives:
- In a pressure (time) situation, identify the most effective response to a crisis challenge
- Discuss important factors to consider, innovative tactics and other considerations in a crisis situation
- Work with a team to address realistic, dynamic investor relations crisis scenarios