Global IR Summit: Accessing the Global Pool of Investors (Part I)
Sunday, June 5, 2016 | 3:00PM
- 4:00PM | Room: Grand Hall D
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Marketing Outreach & Stakeholder Communications
| Mark Pellegrino | Hayley James | Michael Hutchens, CFA |
Gary Dvorchak |
IROs are increasingly seeking opportunities to diversify their shareholder bases by marketing outside of their home countries. Investors too are looking for international investment ideas. With a growing number of companies looking to access capital outside of their home countries, it is important for IROs to understand how investors utilize intelligence and make investment decisions, as well as how that differs by region. How do you differentiate your company to capture investors’ attention? The first half of this workshop will focus on refining your strategy to address a more global audience.
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Learning Objective 1: Learn to leverage relationships with sell-side and buy-side corporate access teams to get the most out of your roadshows
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Learning Objective 2: Understand what investors look for in international equities and how to determine if marketing to international investors is right for your company
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Learning Objective 3: Tips on targeting international investors and planning roadshows outside of your home markets