Game the Algorithm: How to Leverage AI to Craft Effective External Comms

Sunday, June 5, 2022 | 2:00PM - 2:20PM | Room: Ensemble B  |   Express Talk

 |  Tom Marinaro |

Today, AI technology has dramatically changed the way IROs work: everything from analyzing unstructured data faster to speeding up earnings prep to proactively tracking investor sentiment. But, on the flip side, the data points and trends surfaced by AI and algorithms, can also be a treasure trove of information leveraged by IR professionals to drive more effective external communications strategies with press releases, earnings scripts, investor messaging, and more.

In this session, get insights from an IR Professional on:
  • A framework for IROs on how to build a comms strategy that will attract both algorithms and human investors
  • Real-life use cases on how to leverage AI technology to optimize comms, like the frequency of press releases
Sponsored by AlphaSense