Date: 4/9/2020
Event start time: 2:00 PM
Event end time: 3:00 PM
Category: Webinar
Price: Free

Webinar: Adapting Your IR Program to the New “Virtual Reality”

April 9, 2020
2:00-3:00pm Eastern Time

As the unprecedented disruption of the COVID-19 pandemic continues, IR professionals will need to quickly pivot their marketing and communications approach to keep their content relevant, visible, and authentic. From virtual investor meetings and earnings calls to IR websites and social media, IR professionals will need clear strategies to ensure their company’s story is clear and accessible.
Join this live webinar to hear IR practitioners and strategic partners offer their experience and insights for adapting to this new virtual reality, including tools and techniques to stay connected and continue to build trust with the investment community.


  • Luke Bishop, VP, Client Partner, Investis Digital
  • Gregg Lampf, IRC, VP of Investor Relations, Ciena
  • Tom McCallum, IRC, Head of IR, Zoom
  • Lisa Rose, IRC, President, Dix & Eaton (moderator)

IRC® credential holders can earn up to 1 professional development unit (PDU). Learn more at

Sponsored by:


Gregg Lampf, IRC

Gregg Lampf, IRC

Vice President, Investor Relations, Ciena Corporation

Gregg Lampf’s nearly 25-year career in Investor Relations has been focused on the high technology industry.  During his career, Gregg’s responsibilities have also included media and public relations, corporate communications, industry analyst relations, and competitive and market intelligence.

He currently serves as Vice President of Investor Relations for Ciena Corporation, a mid-cap, global leader of next-gen telecommunications solutions and services.

Gregg has been voted as a top IR Professional in the telecom sector in Institutional Investor (II)'s surveys each year since 2014 as well as a member of the All-America Executive Team.  He enjoys sharing his experiences through a variety of means including authorizing NIRI Update articles, participating in webinars as well as volunteering as Vice Chairman for the Howard County, MD Public Schools Applications and Research Lab Academy of Finance.

Lisa Rose, IRC

Lisa Rose, IRC

President, Dix & Eaton

Drawing on more than 20 years of varied corporate and agency experience, including leading the agency’s investor relations practice, Lisa has deep expertise in investor relations, corporate communications, change management and employee engagement. She regularly conducts training/coaching sessions for newly public companies/executives and provides strategic thought leadership and counseling on a variety of IR topics, including CEO transitions, shareholder activism, transactions, earnings preparation, ongoing IR messaging, analyst day preparation and crisis communications.

Lisa is a certified public accountant and a member of the American Institute of CPAs and National Investor Relations Institute (NIRI), where she holds Investor Relations Charter certification.

Luke Bishop

Luke Bishop

VP, Client Partner, Investis Digital

Luke passionately believes in implementing digital-first solutions to help solve businesses’ challenges regarding recruitment, marketing, sales, or brand communications. Luke has been with Investis Digital for over a decade, and he oversees strategic partnerships with our North American Clients through ensuring that they receive proactive best practice guidance.
Luke has worked with some of our largest global clients including Rolls-Royce, BP, Phoenix Life, Apollo Global Management, ATSG, 1-800 Flowers INC, and SNC Lavalin by providing strategic suggestions on how brands can leverage digital. 
Hailing from the UK, Luke received undergraduate degrees in history and criminology from Sheffield Hallam University. In his spare time, Luke enjoys European football (or as Americans say, “soccer”), and exploring the United States, where he currently resides.

Tom McCallum, IRC

Tom McCallum, IRC

Head of Investor Relations, Zoom Video Technologies

Tom McCallum joined Zoom in February of this year having successfully led global investor relation teams across the technology industry including semi-conductors, software, hardware and Internet.  Tom has two decades of experience running investor communications and events including earnings announcements, analyst day meetings and hundreds of global investor roadshows.  In addition, Tom has successfully led the investor relations role for transactions including an IPO, a debt offering and a convertible debt offering.  Prior to joining Zoom, Tom was the Vice President of Investor Relations at Red Hat. Tom helped Red Hat scale its investor relations program and drive the company’s intrinsic value from $3 billion in market capitalization to $34 billion. 
Tom holds an M.B.A. in Business Administration from Duke University’s Fuqua School of Business and a B.A. in Economics from Colby College.  Tom was a member of the Board of Directors for the North Carolina Technology Association (NCTA) and he has earned the Investor Relations Charter (IRC) designation.